Premarathna, Pamunu Withanage Madhumali, Mengru Xue, and Yuqi Hu. “Collaborative and Iterative Business Design Research”. Big.D 1, no. 1 (October 1, 2024): 94–105. Accessed March 7, 2026. https://big-design.org/article/view/v1n1_2024_paper11.